Manchester City head to the metaverse with Sony partnership

With the adoption of the concept of metaverse more and more, initiatives in this field are also gaining diversity. After many giant brands and companies, this time the metaverse move came from the English Premier League champion Manchester City.

Manchester City Shakes Hands With Sony for Stadium in Metaverse

Manchester City today announced a new global partnership with Sony. Manchester City is starting preparations to build the world's first football stadium in the metaverse with the help of Sony's virtual reality (VR) experts. The two signed a three-year deal.

While the project in question was still in its early stages, teams of the company's experts have already visited Etihad Stadium to digitally map it and develop a virtual reality version.

Manchester City's stadium, Etihad, will be transformed into the center of Man City in the Virtual Reality world, thanks to image analysis developed by Hawk-Eye, a subsidiary of the technology and entertainment giant.